Demand generation utilizes multiple paid media platforms, including Google Ads, Facebook, native advertising, influencer marketing and more to generate targeted traffic for your campaigns right away, leading to immediate traffic and conversions.
As a Google Premier Partner and Facebook Marketing Partner, we leverage our relationships to continuously test and optimize your campaigns, ensuring the best results possible. We go past “vanity” metrics and report on numbers that help evaluate your return on investment.
Prior to implementing a paid media plan, we perform a PPC health assessment to learn the structure of your account, organization of campaigns and performance of current ads vs. competitor ads. We also look at how your keywords are performing, as well as your paid social strategy. After the assessment, we make recommendations, then implement your new strategy and continue to monitor and update the campaign as necessary.
When done correctly, SEO helps your website rank higher on search engines and increases your chances of being seen by your audience when they make a search query. And the more qualified traffic you drive to your site, the more conversions you’ll enjoy. A well-optimized website that lands at the top of search engine results pages can be one of the most valuable assets and best lead drivers your organization ever has.
The goal of our SEO program at Kuno Creative is to generate quality leads and valuable customers through the organic channel for our clients. The KPIs we use to measure success are keyword rankings, organic traffic, new organic contacts, and ultimately, organic revenue.
Kuno takes a five step approach to our clients SEO:
While each website is unique in terms of the SEO opportunities they present, there are a collection of fundamental strategies that have proven to be successful for our clients. Those monthly SEO deliverables include ongoing keyword research, site audits, backlink audits, on-page optimizations, content creation, schema markup, monthly reporting, and more. Our team will work closely with you to customize an SEO strategy that works best for your business specifically.