Tuesday's Tips & Tactics - Inbound Marketing in 10 Minutes or Less is a weekly series presented by a member of the Kuno Creative inbound marketing team. The series is designed to instruct viewers on the best ways to think about and deploy inbound marketing tactics in order to maximize marketing resources, leads and sales. Each week will be completely devoid of hype and focus exclusively on proven concepts and tactics deployed every day in the Kuno labs.
This week’s episode looks at some common and pervasive social media marketing myths and attempts to permanently put them to rest. Some of the myths include engagement, conversation, influence, ROI and cost. For more analysis of social media marketing myths, see 5 Common Myths About Social Media Marketing Busted.