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What Can Inbound Marketers Do About Haiti?

By John McTigueJan 14, 2010

Well, you could just write a blog about it, but I think we inbound marketers (and everyone) can do better. Right now Haitians need immediate boots on the ground help, and most of us aren't in a position to do much there. But the entire country has been pretty much flattened and many lives lost, so it will take billions of dollars to even begin to rebuild. We can start there. According to Pete Cashmore's (Mashable) blog on CNN you can make a difference right now:

haitians need help from inbound marketers"As of midday Thursday, the Red Cross had raised some $3 million in donations via its text message campaign: Text "Haiti" to 90999, and a $10 donation is added to your cell phone bill. The mechanism is so wonderfully simple -- removing credit cards and PayPal accounts from the equation entirely -- that donations have flooded in." If you can afford more, that's great. Here's a pretty complete list of the major donation organizations.

Don't stop there either. Get your buddies off their rear ends too. Just tweet "You can text "HAITI" to 90999 to donate $10 to @RedCross relief efforts in #Haiti" and your message will be heard with millions of others.

I would be a hypocrite if I hadn't already done all this stuff myself. So I did. I hope this helps the relief efforts down there. Thanks for listening!

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The Author

John McTigue

With over 30 years of business and marketing experience, John loves to blog about ideas and trends that challenge inbound marketers and sales and marketing executives. John has a unique way of blending truth with sarcasm and passion with wit. You can connect with John via LinkedIn, Twitter and Google Plus.
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