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LinkedIn iPad App Puts Content on Top

 
linkedin ipad app

Last week, LinkedIn finally released its long-awaited iPad app. Rather than being just another social connection application, LinkedIn’s entry into the tablet world puts content on top... literally.


Inbound Marketing Week in Review: April 22, 2012

 
review inbound marketing

From tips and trends to C-suites and celebrities, Kuno covered a lot of ground this week. If you haven't read every word of it, make sure you get caught up here! Read on…


LinkedIn PPC - Tuesday's Inbound Marketing Tips & Tactics [Video]

 
Tuesdays Inbound Marketing Tips & Tactics

Tuesday's Tips & Tactics - Inbound Marketing in 10 Minutes or Less is a weekly series presented by a member of the Kuno Creative inbound marketing team. The series is designed to instruct viewers on the best ways to think about and deploy inbound marketing tactics in order to maximize marketing resources, leads and sales. Each week will be completely devoid of hype and focus exclusively on proven concepts and tactics deployed every day in the Kuno labs.


Inbound Marketing Week in Review: April 15, 2012

 
inbound marketing review


There was so much information this week on the Kuno Blog that we suppose we understand if you didn’t get to every word. But now is your chance to make it up to us. You’ll find out how to make the most of customer loyalty, justify a content marketing strategy, and increase lead generation with LinkedIn. You’ll learn even more about Twitter and Facebook, how to kick your website into shape for summer and so much more. Read on!


Lead Generation with LinkedIn - Tuesday's Tips & Tactics [Video]

 
Tuesdays Inbound Marketing Tips & Tactics

Tuesday's Tips & Tactics - Inbound Marketing in 10 Minutes or Less is a weekly series presented by a member of the Kuno Creative inbound marketing team. The series is designed to instruct viewers on the best ways to think about and deploy inbound marketing tactics in order to maximize marketing resources, leads and sales. Each week will be completely devoid of hype and focus exclusively on proven concepts and tactics deployed every day in the Kuno labs.


Inbound Marketing Week in Review: April 1, 2012

 
inbound marketing

Get caught up on this week’s blog posts faster than you can say "inbound marketing blog!" You will find out how to organize your website menu, generate leads using LinkedIn, and use fiction storytelling tactics. We’ve also got tips for shooting awesome videos and blogging more. Read on!


11 Steps to Generate Leads Using LinkedIn

 
Perfect LinkedIn Advertising

For some reason, LinkedIn tends to be left out of the social media conversation more times than not when it comes to lead generation. With more than 26 months of data available, LinkedIn pushed more than 10,000 unique visitors to Kuno’s website. During the latter 13 month period, it drove a 2.92% visit to conversion rate. LinkedIn can be a valuable asset to any inbound marketing campaign. Below is the methodology deployed here in the Kuno labs for driving engagement, traffic, conversions and leads. 


Inbound Marketing Week in Review: March 11, 2012

 
inbound marketing pyramid

Get caught up on this week’s inbound marketing blog posts in a flash! You’ll find out how to build effective LinkedIn ad campaigns, how to NOT look like a Noob on Twitter, and why booking a vacation at a resort that uses inbound marketing is just way better. And don’t forget to check out Kuno’s entertaining, yet educational, graphics and the top tweet schedulers on the market. Read on!


9 Steps for Building the Perfect LinkedIn Ad Campaign

 
Perfect LinkedIn Advertising

LinkedIn has proven to be a fruitful lead source for thousands of companies. So fruitful in fact, its paid advertising program has helped grow the company’s revenue in 2011 at a faster rate than Apple, Facebook, Amazon, Google and Microsoft. Why are marketers flocking to LinkedIn paid advertising? They are using LinkedIn pay per click (PPC) because it simply works. As compared to Facebook and Google PPC, LinkedIn provides much better ad targeting for B2B companies. Click through rates also tend to be much greater for B2B companies. Below are nine steps to help craft the perfect targeted LinkedIn PPC campaign.


3 Ways LinkedIn Gathers Data about Your Company

 
LinkedIn Company Pages

Have you ever noticed news snippets on your LinkedIn Company Page before? How’d they get there? Who put them there? Lately, we’ve noticed our press releases showing up on Kuno’s LinkedIn Company Page. This led to an investigation and here’s what was discovered – LinkedIn actually has three methods for gathering and collecting company information for its Company Pages section and some of the sources may surprise you.   


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