Brand & Capture

Beginning any new project can be intimidating, and kicking off an inbound marketing campaign is no exception. To make getting started easier, I’ve broken down three problem areas to address right from the start and some helpful tools to assist with the process.

By now, it's commonly accepted that blogging is one of the most important ways to generate traffic on your website. Google algorithm changes have made it necessary to create quality content frequently and consistently in order to compete in the new world of SEO. But as happens often these days, things are changing once again. This time, it's not just the content that matters, though. With Google's AuthorRank, you matter, too.

Welcome to Sunday. And since it is the day of rest, grab a cup of joe, kick back in your favorite La-Z-Boy and get caught up on the latest news in Inbound Marketing. We've got it all for you here: Responsive Design, lead nurturing, Facebook's promoted posts and, possibly the most important information, how to improve productivity. We have also continued sharing a few of our favorite bits from around the web this week, so check out useful tips for using B2B social media and how to turn your agency into a content machine, plus Facebook 'Collections'! We are jam-packed, so read on! 

It’s the weekend! A great time to snuggle up with a cup of coffee and read about Inbound Marketing! We have made it really simple; just check out our recap below. We have included our favorite posts from the Kuno Blog, as well as some of our favorite articles and blogs from around the web. Let us know if we missed your favorite industry post of the week in the comments below.

Pop quiz! It's time to put your SEO knowledge to the test—literally. Answer the following 15 questions for your chance to be crowned the SEO Know-It-All and win an awesome prize. Here's how it works: Put your answers into a blog comment below. The person with the top score gets a cool prize. If there are multiple top scores, we will draw one randomly from the group. Ready?

It's been a fun-filled week of SEO, social media, landing pages and video scribing. Since the sun has been shining and the birds have been chirping, we understand if you missed a few blog posts in favor of a little outdoor entertainment. We gathered everything here so you can get caught up in a flash. 

This week we talked Google Tools, SlideShare views and B2B customers. We also focused on Content Marketing tips, tactics and analytics. There is no doubt there's some useful information here, so read on! And don't forget to hit us up next week for more inbound marketing knowledge.

On Wednesday, May 16^th, 2012, Google announced a major change to its search engine and how the results will be delivered using their new tool, Knowledge Graph. For instance, when you type in “Angels,” what do you mean? Are you searching for religious information or the Anaheim MLB Team? The introduction of Knowledge Graph should help decipher this common search issue or, as Google puts it, “to think more like a human does.”

Infographics, videos and blogs, oh my! We have got it all for you this week, so don’t miss out. You will learn about finally ending your chase of Google’s algorithm, the Content Marketing Manifesto and a new way to look at your metrics. Plus, we’ve got social media, calls-to-action and landing pages. What else could you ask for? The fun starts here...read on!

Are you constantly poked and prodded for keyword ranking reports? Does every whisper of a new algorithm update stress you out? Do you get frustrated by all of the technical tactics that sometimes work, but sometimes don’t? If you could just be No. 1 on Google for your chosen keyword phrases, the leads will start pouring in and you’ll be the hero, right? Drug addicts call this “chasing the dragon” – the pursuit of the ultimate high while experiencing stress, failure and loss.