The alternative energy sales cycle is long, and the learning curve is steep. As this industry continues to mature, it’s essential for your company to establish a strong brand identity and to implement integrated strategies that can evolve.
We help organizations build authentic brand awareness for the long term, differentiating you from competitors while establishing marketing programs that can endure market changes. Partner with us for smart strategies to accelerate growth, today and tomorrow.
We’ve been longtime partners to energy organizations because of our level of expertise, ability to process data and, most importantly, our reputation for delivering results. See how we are helping them innovate.
This supplier wanted to drive more organic traffic to its website by improving blog readership. It also wanted to better utilize marketing automation to improve customer engagement and loyalty. Kuno’s combination of blogging and email marketing improved engagement and conversions. Within the first year, the company significantly increased its website traffic, blog subscribers and brought in more than 2,000 new business contacts.
Within one year of partnership, the energy supplier saw 419% increase in organic traffic, 75% increase in blog subscribers and 25% increase in new contacts.
The positive momentum of the clean energy sector is undeniable. People want options for sustainable energy, and the evolving market is responding to those demands. How will your company stand out to take the lead in this growing sector?
The answer is through content—emotionally charged content that resonates with and evokes buyers to make a change. The benefits of inbound marketing have proven particularly impactful for the renewable energy industry. As buyers become interested in clean energy and the options available to them, they seek out information to help them become better informed before using their purchasing power.
Using content to not only join a relevant conversation, but to begin sparking those conversations allows you to tell your unique story and demonstrate thought leadership at the right time, to the right people. By providing buyers with helpful content, you can guide them along their path to purchase.