Tuesday's Tips & Tactics - Inbound Marketing in 10 Minutes or Less is a weekly series presented by a member of the Kuno Creative inbound marketing team. The series is designed to instruct viewers on the best ways to think about and deploy inbound marketing tactics in order to maximize marketing resources, leads and sales. Each week will be completely devoid of hype and focus exclusively on proven concepts and tactics deployed every day in the Kuno labs.
This week's episode examines five considerations when deploying QR Codes for mobile marketing campaigns. In particular, we identify where to create them, how to track them, clean versus busy QR Codes and landing page considerations. The presentation gives specific examples of creative ways QR Codes can be used.