Webinar: Maximizing Conversion Rates With Marketing Automation

Webinar: Maximizing Conversion Rates With Marketing Automation

By John McTigueOct 3 /2011

In case you missed it, or just want to replay our webinar, "Maximizing Conversion Rates With Marketing Automation – The First 30 Days", here's the recorded version.

Inbound marketing drives traffic and leads to your website, blog and lead conversion landing pages. What happens next determines whether or not you can convert these precious assets into paying customers. With advanced marketing tools we can understand how visitors interact with our websites and landing pages and respond quickly.

In this webinar we explore advanced marketing automation strategies, tools and data to reveal the power of the new HubSpot/Performable Advanced Marketing Analytics software suite from our first 30 days of analysis.

  • optimize your sales lead funnelWhich landing page designs get the highest conversion rates?
  • What are the best pathways and the biggest bottlenecks in your website?
  • What are the hidden barriers to converting visitors to leads?
  • What events should immediately trigger a response and how to respond?
  • How to better manage your sales funnel via marketing analytics

The Author

John McTigue

With over 30 years of business and marketing experience, John loves to blog about ideas and trends that challenge inbound marketers and sales and marketing executives. John has a unique way of blending truth with sarcasm and passion with wit. You can connect with John via LinkedIn and Twitter.