Press releases are a proven white-hat approach to building inbound links for search engine optimization (SEO) and are considered mandatory for high octane inbound marketing campaigns. Traditional press releases do have traditional media benefits, but this post focuses on the inbound marketing benefits of SEO and social media with press releases. Many organizations push press releases out on the wire anyway. Why not take advantage of the many inbound marketing benefits at the same time?
This list could be longer, but we’ll save the rest for our next white paper on press releases. In the meantime, feel free to add your SEO press release tips as a comment below.
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