Dr. Vicente Poblete is board-certified in both Plastic Surgery and General Surgery by the American Board of Medical Specialties, serving patients in Cleveland, Cuyahoga, Lorain and Sandusky-Huron areas.
Challenge: Organic Search Ranking & Lead Traffic/Conversions
Prior to working with Kuno Creative, Dr. Poblete wasn't getting prominent placement in organic listings. He also wasn't able to monitor traffic to his site and follow lead conversions. He was interested in the HubSpot software, but also in the design of his website to more effectively reach and engage with his audience.
Solution: Website Redesign, Inbound Marketing Strategy & Lead Nurturing Campaigns
Kuno Creative designed a website for Dr. Poblete that complemented his brand and integrated with the HubSpot software, allowing him to monitor website traffic and leads more effectively.
A thorough Inbound Marketing Strategy was also implemented to build his brand and get found online, as well as monthly email promotions and online ad campaigns.
Results: Improved Traffic 500% & Increased Organic Search Ranking
- Website traffic increased 500%
- Organic search traffic increased 250%
- Website grade improved from 60 to 91
In addition to increasing Dr. Poblete’s online presence, he saved on Pay-Per-Click and outbound marketing, therefore reducing his cost per conversion.
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