Brand & Capture

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Make Your Content Stand Out with These Infographic Tips

Posted by Guest Blogger

You already know the future of content and social marketing is visual. Images help get your messaging across, and they help text stand out and attract the reader’s eye. Infographics create the same type of attraction as an image, but generate a bigger impact. They also help you clarify and deliver your message or statistic in a way that is easily presentable.

4 Places Other Than Social Media for Sharing an Infographic

Posted by Dan Romanski

It is well known that the Infographic is an excellent method of delivering complex data or knowledge in an easily digestible form. From grilling to infographics themselves, there seems to be an infographic for everything. But once you create your new infographic, how do you get people to see it?

Inbound Marketing Week in Review: January 27,2013

Posted by Lisa Gulasy

This week's big story comes from the world of politics. President Barack Obama delivered his second inagural address Monday, January 21, 2013, becoming only the second U.S. President in history to take the oath of office four times. The inaguration signals to many CMOs that it's time to buckle down to face what will likely be their toughest challenges of the year. See what those challenges are as well as a review of everything else from the minds of our inbound marketing bloggers this week below.

Infographics: Why They’re Necessary for Your Content Marketing Plan

Posted by Justine Timoteo

You know that child who constantly asked “Why?” after any response given to them until an inevitable sigh was heard and it was obvious the parents or first-grade teacher had had enough? Well, I was that child. I have always been a curious person, eager to learn and gain information about anything and everything that is unknown to me. That’s why I am so drawn to a particular piece of content being created and shared by many: the infographic. 

Inbound Marketing Week in Review: July 22, 2012

Posted by Brianne Carlon Rush

It has been a hot, hot week here with temperatures nearly reaching 100 degrees! We are so glad we had the cool comfort of inbound marketing to rely on. Check out our posts about the importance of top-of-the-funnel content, how to create irresistible content, and best practices for posting infographics. You can also learn the nine do's of creating effective webinars and where Chad believes agency branding is heading in 2012. Read on! And next week we will be posting some of our favorite posts from around the web, so don't hesitate to let us know what your favorites are...you may just see them here! 

Infographics as Link Bait May Soon Provide Diminishing SEO Returns

Posted by Chad Pollitt

Just a few weeks ago Eric Enge of Stone Temple Consulting interviewed Google’s Matt Cutts about what makes a quality website. The interview primarily centered on SEO and delved into link building, brand building, link profiles, content differentiation, Panda, Penguin and others. However, what really caught our attention over here in the Kuno labs was Matt’s comment about infographics.

The Real Value of a Facebook Friend [Infographic]

Posted by Jim Skidmore

There are a lot of marketers out there who use reach as a social media metric. The latest research from the Pew Research Center sheds light on Facebook’s power to connect and does so based on demographics. The data also looks at the percentage of network users who have taken steps to manage their privacy and reputation. On average, each Facebook friend can reach more than 150,000 other Facebook users. So if the average number of friends a person has on Facebook is 229, that’s potentially 34,350,000 people you can reach! Who says Facebook isn’t a worthwhile marketing effort? Check out more fun facts below:

Being Connected: A Cultural Revolution or Technology Evolution? [Infographic]

Posted by Dan Ulichney

Whether you believe mobile and social media represent a cultural revolution or a technology evolution, or perhaps both, a change is happening. People are accepting the fact that cell phones and smart phones can and will make your life easier to manage; especially when you're in a pinch.